Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer.

• Pro-designed eye-popping colors that call fish in
• Proven fish-catching scent and flavor built in
• Great on dropshot rig